Simple Advertising

This is a billboard for World Wildlife Fund created by DraftFCB Toronto. Its a very simple idea which is extremley effective. It uses the sun to create a shadow on the billboad which act as the water levels in the ocean. Like it!

Get The Message

www.getthemessage.net

Here is a new message sending tool created by Glue London as part of a Royal Navy Campaign which aims to demonstrate that careers in the Navy are far more exciting than those in civilian life.
The site is quite entertaining, and through real life videos makes you realise the seriousness of their jobs. However maybe this feature is a bit pointless in function...for exampl how exactly would people hear about it in order to use it??


Glue London also produced a series of interactive web ads, you can check them out on their website. They're pretty good, being interactive, dramatic, and clearly getting across their message that life in the navy is not all that you think it is.

Excitingly Boring

These posters were created by Matt Burvill for Graffik and Channel 4 Ideas Factory. The concept was to explore the word 'creativity', so he uses a boring item, such as the chair...to create something artistically exciting. I reckon its a good idea, especially how the shapes are actually cut out of the chair, you could do the same with other objects like....curtains or washing...

Illustration

Some illustrations by Bob London which I spotted.
Particulary like how he portrays his people, they look almost sinister. His use of limited colour works well too, with the thin black biro-like lines of the images.

B.I.O

B.I.O or "Bendable Interior Objects" by Form Us With Love www.formuswithlove.se
These were a design concept developed by 'Form Us With love' who are a design studio set up in Sweden in 2005.
Its interesting to think you could almost make anything out of paper/card; its very much like origami, which a lot of their work seem to stems from.
Visually it may not be very attractive - a bit too structual/industrial maybe - but it would most likely catch your eye if you turned up to a hotel reception and all the furniture was made like this don't you think...

Selling An Experience

Came across this website for playstation the other day, thought it was quite good as to how it sells an event.

www.playstationexperience.co.uk

The website itself is quite simple, but it works well with the animated/illustrated effects used; these also help withold visitor's attention, making them browze other areas of the site, intrigue to what the characters will do next etc.